Telefonica
is going to launch the very first Firefox
OS-based phone in its own local market i.e. Spain on this Tuesday. The
phone is already labeled as ZTE Open,
and many prime Medias and market analysts are looking forward to this mega
launch. Eventually Mozilla has developed its own mobile operating system to
take on current front runners of this base Apple and Google.
As I mentioned that ZTE Open is coming up with Mozilla’s Firefox OS, and
several things are very much dependent on this launch for sure. One thing is
certain that Mozilla is trying to set up a significant milestone for its own
OS, and this launch might just boost it up a lot.
Currently Apple and Google are ruling the worldwide mobile market via
their iOS and Android OS respectively. Several mobile handset making companies
and network suppliers are trying to get used to with the Mozilla’s browser
based, open-source operating system in order to regain the almighty power of
the mobile base once again. This simply means that the launch is going to be
one of the most crucial moves of a new commercial beginning for sure.
The mobile phone costs 69 Euros ($90), which includes pay-as-you-go
credit plan of 30 Euros ($39). It also has a special advantage to them who
would like to sign up for a contract of two years. The interested buyers will
be able to sign up for 2.38 Euros ($3.10) per month to own the phone.
Incidentally these prices are a lot cheaper than many of the newly launched
smartphones that are currently running on iOS or Android in the market. Firefox
OS mainly competes against these two operating systems to establish its own
market.
The ZTE Open has a 3.5-inch long touchscreen which provides a screen
resolution of 480*320 pixels. It offers a 3.2 megapixel rear camera, 512MB
flash memory, and 256MB RAM. The memory will further be boosted with a
pre-included 4GB microSD card. The phone and the OS are mainly designed to
target those consumers who are cost-conscious or looking to own something new
in their pockets.
Mr. Yotam Benami, who is the Digital Director of open Web devices at Telefonica,
gave an interview to explain the move and some of the important things about
the phone. He said that the company is quite excited about the dynamic app search feature, which will help an
user to find several apps and pages directly on the web itself rather than on
the dedicated app stores. "It's a very
personalized experience. You can interact with Web apps in the cloud." He said.
According to him the new phone will provide a simplified user
experience. "The entire user experience is
more simple and streamlined. Many users are frustrated with the complexities of
Android," he added. The long
battery validity and low cost are contributing facilities for sure especially
in the emerging markets like Spain.
Mr. Benami added that his company will soon be launching another Firefox
OS phone, the Alcatel One Touch Fire, in the countries like in Brazil,
Venezuela, and Colombia.
It has to be mentioned here that Telefonica is certainly not the only
carrier that is endorsing this brand new operating system, as Telenor too will
launch its first Firefox OS phones later this year in eastern and central
Europe. In fact Deutsche Telekom will also join the list by launching it in
Poland. There are a few more carriers like LG and Sony who are interested to
promote it in various countries in the days to come for sure. In India the
local handset making company Lava will introduce the Firefox OS based smartphones.
Final Words
We think a certain need has been emerged over the years for an
alternative to the iOS or Android, and the Firefox
OS may fulfill it with the launch in Spain. Telefonica management is very
much confident with the success of it, but in order to judge it properly we
need to undergo a pre-fixed wait and watch period.
What are your expectations with the new Firefox OS based phones? Do you think an alternative to the iOS or
Android is necessary at this time? Feel free to share your view with us. It is
a very new topic indeed, and that’s why we would like to hear more from your
side.
Yes! It is needed! iOS is not based on any open source. Android is based on a fork of linux and Firefox OS is based on linux! More linux to the world is needed!
ReplyDeleteIt will surely help the mobile web development process and possible options and that's a good thing.
ReplyDelete